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Press Release - April 6, 2009
For Immediate Release Media Contact
  Dick Parsons
Go Green...Eliminate Bottled Water" (949) 264-1999
 
 

SAN JUAN CAPISTRANO, Calif. -- (BUSINESS WIRE) -- April 6, 2009 -- Seychelle Water Filtration Products, a DBA of Seychelle Environmental Technologies, Inc. (OTC Bulletin Board: SYEV), a worldwide leader in the development, manufacture and sale of proprietary portable water filtration bottles made two key announcements today:

  • First, that sales revenues for the month of March exceeded expectations and continued a strong trend of higher sales achieved in total for the last four months of December 2008 through March 2009 versus the same four month period in the prior year.
  • Second, Seychelle announced the launch of two new products - a stainless steel line utilizing its Ionic Adsorption Micro Filter System and a drinking water straw; both products designed to replace expensive bottled water.

Carl Palmer, President and CEO of Seychelle said, "March sales revenue exceeded expectations and was gratifying in light of the current economic crisis consumers are facing today." Mr. Palmer further said "Our web site sales activity is up significantly since the fall and is indicative of concerns consumers are having with bottled water; high cost, PET bottle leaching, quality un-assured and the billions of plastic bottles going into landfills every year!" Palmer said, "There are three primary reasons for Seychelle's continued sales growth; concern over the pollution of the environment caused by plastic water bottles; numerous catastrophic events; and the need to save money in difficult economic times."

Seychelle also announced the addition of two new products:

  • It has launched the first #304 non-leaching, BPA free FDA approved stainless steel water filtration system in 750 ML (25oz). The filter system is good for up to 100 gallons of great-tasting filtered water and replaces up to 757 half liters of bottled water for pennies a gallon! The filter removes up to 99.99% of harmful contaminants such as Chlorine, chemicals (such as Benzene and DDT), heavy metals (such as Lead, Copper and Mercury) and biologicals (such as Giardia and Cryptosporidium). The new line has been well received and is contributing to the company's increased sales! It sells for under $40.00.
  • Second, Seychelle has developed a 50 gallon capacity drinking water straw in a carry case which will allow customers to have a compact portable filter system to take with them anywhere they go; to a restaurant, school, office or outdoors; hiking, biking, camping or backpacking. Since 70% of the water we drink every day is away from home, the new straw will be ideal for those who want the convenience of a compact filter system that easily fits into a pocket or purse - and eliminates buying bottled water at up to $1.50 a half liter while away from home!

With Seychelle portable water filtration, consumers can drink water from a variety of sources with complete confidence - the tap; rivers, streams, ponds or creeks. The Seychelle Ionic Adsorption Micron Filter has been tested extensively by Independent Government laboratories in the US and throughout the world to strict EPA/ANSI protocols and NSF Standards 42 and 53. Seychelle also makes a line of advanced filters using EPA approved iodinated resin which have been proven effective against virus, bacteria and cysts to 99.9999% contaminant reduction where safe, fresh drinking water is not available. Used in an in-line configuration, these filters are easily adapted to all major hydration backpacks such as Camelback and The North Face; and provide safe drinking water for camping, hiking, traveling, biking, emergency preparedness and military use.

With Seychelle portable water filtration bottles -- consumers can Go Green...Eliminate Bottled Water!

About Seychelle Environmental Technologies, Inc.

Seychelle Environmental Technologies, Inc. (OTC Bulletin Board: SYEV) is a worldwide leader in the development, manufacture and sale of a proprietary filtration system for portable water bottles. This water filtration system consists of Ionic Adsorption Micron Filtration units that remove up to 99.99 percent of the most harmful pollutants and contaminants found in fresh water. Extensively tested by independent and government laboratories throughout the world using U.S. Environmental Protection Agency (EPA) and ANSI protocols, and NSF Standards 42 and 53; Seychelle's advanced filtration systems make non-potable water drinkable from sources such as rivers, streams, lakes, ponds and creeks.

The Seychelle family of portable bottles -- in-line filters, water pitchers, pure water straws, and pumps -- provides great-tasting, pure drinking water for day-to-day, outdoor, camping, hiking, sports, travel and disaster-recovery use by consumers, governmental agencies, militaries, missionaries and relief organizations worldwide. For more information, please visit www.seychelle.com or call (949) 234-1999.

Note to Investors

Seychelle is a national, publicly traded company with 25,824,146 outstanding shares of common stock, including a float of approximately 5.5 million shares. This press release may contain certain forward-looking information about the Company's business prospects/projections. These are based upon good-faith current expectations of the Company's management. The Company makes no representation or warranty as to the attainability of such assumptions/projections. Investors are expected to conduct their own investigation with regard to the Company. The company assumes no obligation to update the information in this press release.