Seychelle Reports Archette Lawsuit Settlement Setting Stage for FY 16 Earnings Growth
with the Sale of New pH Filter Products
SAN JUAN CAPISTRANO, Calif. -- (BUSINESS WIRE) – March 11, 2015 –Seychelle Water Filtration Products, a DBA of Seychelle Environmental Technologies, Inc. (Seychelle) (OTCQB: SYEV), a worldwide leader in the development, assembly and sale of proprietary portable water filtration bottles made several announcements today relating to its marketing and sales programs.
We are pleased to announce that we have settled the lawsuit and all issues with Archette and their affiliates and have amicably parted ways with them. This lawsuit was noted both in the Q3 10Q filing ended November 30, 2014, and in a contemporaneous press release. Seychelle plans to rapidly move into the pH filter products market with several new products that we have developed. These products have proprietary filter technology that allows them to increase the alkalinity (pH) of source water up to 9.0 or more.
Overall sales in January and February were strong, and one of our major distributors in the US, this past week, has just started to sell one of these new products via their TV direct sales program. We consider the first few days to be a resounding success in terms of product orders. We expect the trend to continue well into FY 16.
Seychelle continues to remain in a strong cash position, with no long-term debt and is moving aggressively to open new markets for its products.
The Seychelle Board of Directors
With Seychelle portable water filtration, consumers can drink, with complete confidence, perfectly filtered water that is great-tasting from a variety of sources – the tap, rivers, streams, ponds or creeks. The regular filter works for water from the tap while the standard and advanced filters are needed for most outdoor uses. The proprietary Seychelle Ionic Adsorption Micron Filtration (IAMF) has been tested extensively by Independent Government Laboratories in the US and throughout the world to strict EPA/ANSI protocols and NSF Standards 42 and 53 by Broward Testing Laboratories.
“Perfectly Filtered Water – Great Taste – Healthier Life”
Note to Investors
This press release may contain certain forward-looking information about the Seychelle’s business prospects/projections. These are based upon good-faith current expectations of Seychelle’s management. Seychelle makes no representation or warranty as to the attainability of such assumptions/projections. Investors are expected to conduct their own investigation with regard to Seychelle. Seychelle assumes no obligation to update the information in this press release. For more information, please visit www.seychelle.com or call (949) 234-1999.
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